I do not like Axe ads. As for me, they are too intrusive and simply boring. Instead of change this trend - their marketing specialists continue to make this type of spots. That's why I prefer to toggle these ads for something else than watch them. This time, however, was different. This time I like the spot. This time, the spot was interesting and funny.
Safe sex thanks the iPhone?
The Durex baby, because that's how someone has called this campaign... wants to persuade would-be fathers to practice safe sex. And all of that with the iPhone and simple app (screaming and crying app). It wouldn't convince me... but maybe it's because I have a newborn at home. What do you think about that?
Super Sexy Abdominal Thrust, save someone's life again
Do you rememeber great spot Super Sexy CPR? Aroused huge curiosity and interest. Now we have another part of that campaign - Super Sexy Abdominal Thrust. But... nor it's sexy, nor interesting. The first spot was great, the second one - below good level.
Victoria's Secret and Transformers 3
What gives you the combination of Victoria's Secret and Transformers 3? Watch yourself. The effect is brilliant and incredibly sexy! That remains to be called a human product placement. Whether anyone is still missing Megan Fox in the Transformers 3?
Hugh Hefner x2
Would you have a drink with you, if you had the opportunity to do it? And what if you were Hugh Hefner? Interesting and funny ad of Russian vodka Stoli..
Super Sexy CPR, rescuing someone's life could be so sexy
Excellent idea to convince people (especially the male ones) to learn CPR. Does saving a life was ever so sexy?
The Babysitter
New ad of Che magazine, which let you keep on dreaming of a better world. Interesting idea, certainly may be some kind of instant hit...
Sexy "effect", Daniel Kleinman
It looks like all other banal ads. Like all other ads, with almost-naked women, which run to one guy, with some perfume. Like all ads of Axe. Nothing special. But no. It is something else. Directed by award-winning director Daniel Kleinman.
Sex in ads - is it still attractive for us? Based on Jacques
Ad spots, trailers, movies... all of that is saturated by sexual tension. We've seen really a lot of these. However... are these sexy scenes still attractive for us? I guess so. I would like to present new spot of Jacques' magazine, which I think confirms that theory.
Cleaning home in sexy lingerie
New, short film created by Justin Anderson for British lingerie brand Damaris. I could call it NSFW, so I recommend to watch it at home. Interesting "art" project, good music. However is it really so good idea to clean home in luxury underwear?
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